Something went wrong.
A Korean buyer rejected a shipment, stopped paying, raised a claim or went silent.
13:56 UK
London
14:56 CET
Madrid
21:56 KST
Seoul
18+
Years corridor exp.
EUR 900
On-call fixer from, per month
1 day
Response
13:56 UK
London
14:56 CET
Madrid
21:56 KST
Seoul
18+
Years corridor exp.
EUR 900
On-call fixer from, per month
1 day
Response
Your team on the ground in Korea. Before the deal, and when it goes wrong.
LV Global helps European companies enter Korea through the right door, and steps in when a Korean buyer goes quiet, raises a claim or stops paying. 18 years in Seoul. We trade too, so we know how importers think.
Planning Korea.
You want a partner, a distributor, a buyer or a POC in Korea, and you want to start with the right people.
Not yet.
Korea is on your radar, not your agenda. Read how it really works, every two weeks.
You hear back within one Korean business day.
PROOF, NOT PROMISES.
Rooms where Europe answers back
First Move: Europe, Seoul Global Center, 9 September 2026. Built with Noonchi, supported by Kookmin University and BIPLAZA. 90 minutes with a live interpreter: European regional connectors gave five Korean startups a first reading of their markets.
An EU–Korea corridor, built in weeks
In September 2026 I helped take a European regional delegation through Japan and Korea. Within two weeks, a Korean delegation had scheduled its return visit to Europe. That is the pattern I want more of: rooms where Europe answers back, with someone already on the ground in Seoul.
We trade too
LV Trading brings Spanish and American pork into Korea. When a European meat plant was about to lose its export approval, we worked out a strategy and found a way to keep it.
Sound familiar?
You don't need another report. You need a decision.
01
Shipment rejected
The buyer refuses to accept the goods, and the product is sitting at port, in storage, or in transit.
02
Payment withheld
An invoice is unpaid or partially paid while the counterparty links payment to an unresolved claim.
03
Quality claim disputed
Specifications, condition, labelling, or test results are contested and the technical facts are unclear.
04
Compensation demanded
The importer requests a discount, credit note, or indemnity that has not been commercially justified.
05
Distributor relationship deteriorating
Volumes, reporting, or commitment are falling, and the channel position is becoming fragile.
06
Negotiations or communication breaking down
Replies stop, meetings are postponed, and the counterparty's internal decision process is opaque.
What you walk away with
From "what do I do?" to your next move, fast.
- 01
Establish the facts
Review the timeline, documentation, financial exposure, and positions of the parties.
- 02
Interpret the situation
Identify the commercial, organizational, communication, and relationship factors affecting the dispute.
- 03
Evaluate the options
Compare negotiation, settlement, escalation, restructuring, and exit scenarios.
- 04
Prepare the next move
Develop the commercial position, communications, meeting strategy, and next actions.
Don't wait for the next rescue
Keep your team on the ground in Seoul.
One rescue usually costs more than a year of cover. With the On-call Korea Fixer, we watch your Korean importer, distributor or partner every month, catch problems early, and step in within one Korean business day.
Watch
€900 / month
One Korean importer, steady shipments.
Fixer
Recommended€2,900 / month
Several Korean buyers or a distributor network.
Fixer Plus
€4,800 / month
Large contracts, JV partners, prime contractors.
6-month minimum, then month to month. Success fees only ever on top, never instead.
See plans and what's includedWhere we step in
The disputes we actually handle.
No theory. No market overviews. One real situation, on your desk right now.
- Rejected shipments and quality disputes.
- Withheld and disputed payments.
- Compensation and credit-note demands.
- Price and contract renegotiation.
- Distributor underperformance and channel conflict.
- Communication breakdown with Korean counterparties.
- Preparation for difficult meetings.
- Coordination with legal, insurance, and technical specialists.
- Sectors: food and drink, chemicals, fashion, and technology and engineering, with a Korean partner, distributor or prime contractor.
Professional boundary
Commercial advisory and negotiation support. Not legal advice, mediation, insurance assessment, inspection, customs advice, or debt collection. When a case needs licensed or technical expertise, the right professionals get involved.
Why trust us with this
18 years on the ground in Korea. Not advising from a distance.
- Based in South Korea for 18 years.
- EUR 350 million in cross-border trade handled across the EU-Korea corridor.
- Cross-border business since 2009.
- Long-term work with European suppliers and Korean importers.
- Pricing, claims, negotiation, risk, distribution, and commercial relationships.
- Sectors: food and drink, chemicals, fashion, and technology and engineering.
- Spanish and Catalan native, fluent English, operational Korean.
- Executive MBA, IE Business School.
- MSc International Business, University of Dundee.
- Former international business role at Daewoong Pharmaceutical.
- Founder of LV Global, the Seoul group behind LV Korea Desk and LV Trading (Meat Trading Hub).
Before you decide
Meet who leads your case.
18 years inside the Korea–Europe corridor, most of them in food and meat. We don't write reports. We look at your situation and tell you what to do next.
Selected experience
Commercial challenges. Practical outcomes.
Anonymised examples of commercial problem-solving. Identifying details are withheld. Every case is different and no outcome is guaranteed.
Rejected shipment
Spanish meat exporter
A Korean importer rejected a container citing cold-chain temperature deviation. Laura reviewed the thermograph data, found the claim was unsupported by the agreed protocol, and prepared the commercial response.
Outcome
Importer accepted the shipment at a negotiated 8% re-pricing. Exporter recovered 92% of invoice value in 6 days.
Withheld payment
Italian food ingredients supplier
A Korean buyer withheld final payment on a EUR 180,000 invoice, linking it to an unrelated quality complaint from a previous order. Laura separated the two issues and established that the payment hold had no contractual basis.
Outcome
Full payment received within 9 days. No concession given on either invoice.
Channel conflict
Dutch consumer goods distributor
A Korean distributor was underperforming on volume targets and selling outside agreed territory. Laura assessed the agreement, identified enforcement options, and structured a renegotiation that tightened territory terms while preserving the relationship.
Outcome
Distributor accepted revised terms without termination. Channel relationship retained.
Questions you're probably asking
Before you submit anything, read this.
Yes. Your submission is reviewed only by Laura and, when she is unavailable, the LV Global team members covering her. No case details or documents are shared with anyone outside the engagement. The confirmation email contains only your case reference, never the facts. See the Confidentiality and Professional Boundaries page for the full statement.
Quick start
Tell us what is happening. 60 seconds is enough.
Only the essentials. No documents needed to start. Only Laura and the LV Global team see this.
Free resource
Before you pick up the phone: the Korea Dispute Readiness Checklist.
10 questions that tell you whether you're ready to escalate, negotiate, or need help right now. No fluff, no sales pitch. Just the questions Laura asks every client before anything else.
Clarify your position early, keep your options. Wait, and they disappear one by one.
You don't need every document ready. Just the key facts, the deadline, and a rough number for what's at risk. That's enough to start.
Start a Confidential Case Assessment